In 1962, Mr. Amar Nath Shroff arrived in Kolkata from the small town of Deoghar with a determined and distinct inclination towards the real estate sector.The commencement of redefining Kolkata's skyline was in the year 1981, with his first construction in Eastern India namely, the Brindavan Gardens in 2002. This was followed by Siddhartha, popularly known as the ‘Crown of Alipore’ in 1993. In 2003 he formed the ‘Diamond Group’ real estate project. Mr. Amar Nath Shroff’s deepest desire was to improve the real estate scenario of Kolkata and to give it a worldwide repute. To actualize this desire, he founded his own real estate empire,’ Alcove Realty’, in 2012 .On this present day it is hailed as one of the most renowned, trusted and leading real estate companies in Kolkata.
1962: Mr. Amar Nath Shroff arrived in Kolkata
1980: His affinity towards real estate sector started accelerating to towering heights
1981: Mr. Amar Nath Shroff’s endeavours were soon to make him face changer of real estate Kolkata
1993: Initiation of the Siddhartha project
2002: Initiation of the Brindavan Gardens
2003: Commencement of the ‘Diamond Group’- A real estate consortium
2012: Founded Alcove Realty
Eastern India’s tallest tower of THE 42 is a definitive milestone in the sphere of ultra-luxury residential projects in Kolkata. Strategically located, and visible from miles away, this monumental marvel is the prized possession of its residents and a breathtaking spectacle for its admirers.
New Kolkata-Home by the Ganges, situated at the historic town of Serampore, is the perfect choice for home- seekers aspiring for upcoming residential projects in North Kolkata. This township offers a first-of-its-kind Rail, Road, and River connectivity.
A successfully completed [in 2014] and sold out project of Alcove Realty, this address offers an awe-inspiring lifestyle to all its residents. The twin towers of Alcove Gloria, surging into the sky with all its magnanimity, on the main VIP Road, was one of the most talked about ongoing residential cum commercial projects of Kolkata.
Siddhartha Building, popularly known as the "Crown of Alipore", where lies the harbinger of a new genre. Embodied with world class luxury, comfort and style, life here, is congruent to that of a fairy-tale. Encompassed in a tranquil environment on Burdwan Road, this flagship residential project is the mark of sophistication, elegance and grandeur.
It is rightly said that, "Legends arrive with the promise of a timeless transformation".
Armed with a degree in law, Mr. Amar Nath Shroff arrived in Kolkata in 1962, with manifold aspirations, intrepid pursuits and resolute perseverance. In course of his tenure, at the Calcutta High Court, he realized that Real Estate was his true calling. The doughty decision of giving up his career in law, led him to the discovery of towering new possibilities, waiting to be uncovered.
Mr. Shroff's foray into Real Estate was a sensational entry made by a newcomer, soon to make way into the books of landmarking history. In 1981, the iconic revolutionizing of Kolkata's skyline, pioneered by Mr. Shroff, was just the beginning of a path breaking metamorphosis- that was about to transform the conventional into the exotic.
Mr. A.N Shroff was the president of City Developers Forum from the year 1995-2002, which today is known as CREDAI Bengal.
The construction of the first condominium in Eastern India – Brindavan Gardens  and the founding of the 'Diamond Group' - the Real Estate Consortium, are some of the noteworthy contributions made by Mr. Shroff, that have been instrumental in the vertical expansion of Kolkata city. The colossal structural marvel Siddhartha, also known by the name, Crown of Alipore , [the first venture in collaboration with architect Hafeez Contractor] was the first project in Eastern India to introduce the capsule lift and one of the first residential towers, with distinctive amenities such as swimming pool and gym. This revolution of imagination and upgradation owes its being to Mr. Shroff -the foremost contributors, involved in bettering the lives of people.
After taking the ‘Diamond Group’ to the pinnacle of success and repute, Mr. Shroff entrusted the entire authority of execution to his partners, to set afloat his own establishment. Christened by the brand name, 'Alcove Realty' in 2012, Mr. Shroff launched and spearheaded the company as the founder chairman. Creating a new era in the conception and evolution of residential, commercial, retail, mix-use and entertainment complexes, 'Alcove Realty' redefined the scenario of Real Estate with modern standards of sophistication, luxury and product design. It emerged as the most promising name, which echoed the dynamics of innovation and commitment. Today, it is one of the most renowned, leading and trusted brand, among the top real estate developers in Kolkata, with more than 10 million square feet of Real Estate development to its credit.
Ingeniously endowed with remarkable proficiency, unmatched vision and astute foresight, Mr. Shroff navigated the industry to incredible heights. After having completed 40 glorious years in the real estate industry, Mr. Shroff, is profoundly revered as a stalwart, industry leader, visionary and philanthropist. His name shines with everlasting radiance in the directory of famous and top real estate builders and developers in Kolkata. He is an earnest believer in the quote that says,' A good design can change the lives of people" and is passionate about turning good ideas into great places. To reorient the city of Kolkata, with modernization and to breathe new life into every aspect of its civilization has been his deepest desire.
On this present day, the world perceives the glorious city of Kolkata, in a bright new light indeed. Mr. Shroff's future plans include catering to the economically weaker sections of the society, through affordable housing projects.
Mr. Shroff's enigmatic personality and grand legacy continues to inspire generations to follow.
Projects by Alcove Realty
Notable Projects undertaken by Alcove Realty / led by the Promoters of Alcove Realty which are completed and sold out
Type : Residential Location: Gurupada Haldar Para Road, Kalighat, Kolkata Completion: 1987
Type : Residential Location: Harish Mukherjee Road, Kolkata Completion: 1992
Type : Residential –cum– Commercial Location: Judges Court Road, Kolkata Completion: 1996
Type : Residential Location: Manoharpukur Road, Kolkata Completion: 1999
Type : Residential Location: Salimpur Road, Kolkata Completion: 1999
Type : Residential Location: Burdwan Road, Alipore, Kolkata Completion: 2001
Type : Residential Location: Christopher Road, Topsia, Kolkata Completion: 2002
Type : Residential Location: Convent Road, Kolkata Completion: 2002
Type : Residential Location: Hemanta Basu Sarani, Kolkata Completion: 2003
Type : Residential –cum– Commercial Location: Sarat Bose Road, Kolkata Completion: 2003
Type : Residential Location: New Alipore, Kolkata Completion: 2006
The first project under Diamond group – then a consortium of eminent business personalities, founded and headed by Mr. Amar Nath Shroff (Founder-Chairman, Alcove Realty) – this development portrays the vision of the group from the very beginning. Situated at a posh locality, with 2 & 3 BHK apartments on offer across 3 blocks plus amenities like Community Hall with Garden, Games Room, Intercom and so on, this then ambitious project went on to set a benchmark for real estate development in the city. Read More
Type : Residential Location: Behala, Diamond Harbour Road, Kolkata Completion: 2006
Diamond Enclave, built on a sprawling acre of land with 65% open area with ample greenery at a then fast developing region of the city, immensely contributed to further advent of the Group. The complex comprises two conjoined B+G+9 storied towers housing 2, 3 & 4 BHK flats, complete with several modern facilities. Home to 90 happy families, Diamond Enclave was smartly designed with facilities like Community Hall, Health Club, Games Room, Children’s Park, Badminton Court and a 14,000 Sq. Ft. well-decorated common terrace, keeping in mind all the requirements of contemporary living at an affordable cost. Read More
Type : Residential Location: Chowringhee Lane, Kolkata Completion: 2006
Located in the business nerve centre at the heart of the city, Diamond Chambers is a commercial complex offering 133 premium office spaces. With four G+10 storied blocks and key modern amenities essential for a business centre to thrive, this project has been widely regarded as a trendsetting development.
Type : Residential Location: Chetla, Kolkata Completion: 2009
A G+14 storied gated community with 42 homes, Diamond Heights is known for its splendid elevation and meticulously planned living spaces. Conveniently located, the project houses 2 & 3 BHK apartments with round-the-clock security and well-provisioned amenities.
DIAMOND CITY NORTH
Type : Residential Location: Jessore Road, Kolkata Completion: 2009
The biggest residential complex in North Kolkata at the time, Diamond City North is a groundbreaking development on a land spanning a whopping 11 acres comprising 29 residential blocks – three G+4 and twenty six G+6 storied – housing 886 apartments. A Mall & Multiplex and a Commercial Block by its side, the complex comes complete with a range of contemporary Club facilities like Cafeteria, Swimming Pool, Health Club, Badminton & Volleyball Courts, Community Hall, temple, to name a few, as well as vast open space dappled with water-body, landscaped gardens, play areas and much more. The project has the added benefit of being close and well-connected to the International Airport, a Railway Station, couple of Metro stations and a clutch of other civic amenities. Read More
DIAMOND CITY WEST
Type : Residential Location: Behala, Kolkata Completion: 2009
Diamond City West, conceived on 14.5 acres in a then uncharted territory, went on to become the biggest residential complex in the West of Kolkata at the time and one of the biggest ever residential complexes in the Kolkata Municipal Corporation area. Now a landmark, standing tall in a fast up-coming zone with plentiful infrastructure and other developments, the complex boasts of ten towers – one G+12 and nine G+13 storied – home to almost a thousand families. 2 & 3 BHK garden / south facing apartments including Penthouses coming with a wide choice of sizes and layouts also offer a magnificent view of the city skyline. This colossal gated community has open space across more than 9 acres decked with enormous playgrounds, landscaped gardens and a huge lake. Few of the plush Club facilities & other amenities available are Covered Swimming Pool, Gym, Steam & Spa, Coffee Shop & Fast Food Centre, Unisex Beauty Parlour, Yoga Centre, Children’s Play Area, Community Hall, Temple, Diagnostic Centre, Indoor Games, Volleyball, Basketball, Badminton & Tennis Courts, and most importantly, Security. Read More
DIAMOND CITY SOUTH
Type : Residential Location: Tollygunge, Kolkata Completion: 2011
An award-winning project, overlooking the lush greens of the 100 acres- championship Golf Course of Tolly Club, Diamond City South – a project with PS Group also on board – is home to a high profile community hailing not only from Kolkata but also from across the globe. Two B+G+19 and two B+G+20 storied highrises – offering a breathtaking panoramic view of the golf course and the city skyline – comprises 2 & 3 BHK premium apartments plus penthouses adding up to 610 homes. Vast open space landscaped with a huge lake, garden, amphitheatre, temple, a plush Residents’ Club housing Swimming Pool, Community Hall, Indoor games, Gym, Home Theatre, Library, Steam, Sauna & Jacuzzi as well as a host of other key amenities and state-of-the-art security features, in addition to proximity to two Metro stations – all contribute to an urbane lifestyle amidst nature for the residents. Read More
Type : Residential Location: Behala, Kolkata Completion: 2012
Bang opposite Diamond City West, Diamond Residency offered another affordable yet premium living option for the citizens. The comprises two G+12 storied towers housing 184 residences including penthouses. In addition, several Club facilities including Swimming Pool, Health Club, Multi-purpose Court, Community Hall, Children’s Play Area & other amenities coupled with ample greenery, the complex ensures a tranquil and comfortable way of living amidst the hustle and bustle of city life. Read More
Type : Residential Location: AJC Bose Road, Kolkata Completion: 2011
Another commercial building, strategically placed at a prime location just off Park Street & Chowringhee, major commercial hubs of the city, Diamond Prestige is a B+G+10 storied office building with showrooms at the ground level. The building takes pride in housing, amongst its 130 units, the only showroom of Jaguar Land Rover – the internationally acclaimed automaker – in the whole of Eastern India.
Type : Residential Location: Jessore Road, Kolkata Completion: 2011
An erstwhile part of the Diamond City North complex, Diamond Arcade is a commercial G+6 storied building with 118 units.
Type : Retail & Entertainment (Mall & Multiplex) Location: Jessore Road, Kolkata Completion: 2012
The first Mall & Multiplex constructed by the Promoters, the B+G+5 storied Diamond Plaza houses several renowned brands under one roof. With the Diamond City North complex adjacent to it as well as being the only Mall in the vicinity, the place enjoys huge footfall and is a very popular shopping –cum– leisure zone.
Type : Residential Location: Strand Road, Kolkata Completion: 2015
Majestically placed at the junction of Strand Road and Fairlie Place in the central business district of the city, along the banks of the Ganges, this one-of- a-kind project involved preservation of the external heritage façade of an iconic building (commonly known as the “Mackinonn Mackenzie” Building) and construction of a state-of-the-art commercial building within, in sync with the heritage theme. Housing over 200 office spaces, the B+G+14 storied building offers a stunning panoramic view of the Ganges and comes complete with several key amenities designed to assist its occupants’ businesses to flourish. Read More
Type : Residential (with Retail Block at the front) Location: VIP Road, Kolkata Completion: 2014
Rising high along the main VIP Road, barely 150 metres from where the Flyover connecting EM Bypass with VIP Road drops, the Twin Towers with a sleek elevation are the tallest along the entire VIP Road stretch. The twin 2B+G+17 storied towers housing 3 & 4 BHK premium apartments of multiple sizes also offer a stunning view of the city skyline and the 4-lane VIP Road in front. Exquisite landscaping, plush Club facilities & other amenities including Swimming Pool, Health Club, Indoor Games, Community Hall, Multi-purpose Court, Yoga & Meditation Hall, and Retail block housing a 70,000 Sq. Ft. Hypermarket, among others, extend a comfortable and upscale community living experience for the residents. Proximity and easy access to the International Airport, Bidhannagar Railway Station and Belgachia Metro Station as also various other civic amenities nearby are added attractions. Read More
ALCOVE GLORIA COMMERCIAL
Type : Commercial –cum– Retail Location: VIP Road, Kolkata Completion: 2014
Barely 150 metres from where the Flyover connecting EM Bypass with VIP Road drops, this Commercial –cum– Retail complex – at the front of the Group’s Alcove Gloria residential complex along the main VIP Road – includes a 70,000 Sq. Ft. Hypermarket (presently, “BIG BAZAAR” is in operation) on the Lower Ground floor. The Upper Ground and First floors of the building presently house a Bank, Restaurant, Banquet Hall, Eye Clinic & other showrooms. In addition to the footfall from the 236 units of Alcove Gloria, the Commercial –cum– Retail complex has become a very popular shopping and leisure zone for the heavily populated upscale neighbourhood. Multiple infrastructure projects and civic amenities made operational in recent times as well as a major overhaul of the entire stretch in addition to the distinctive visibility the building enjoys from VIP Road – all have contributed to the success of this complex. Read More
Projects undertaken by Alcove Realty (Completed & On-going) with Stock available
Type : Residential Location: Topsia, off EM Bypass, Kolkata Saleable Area: 1.74 lakh Sq. Ft. Completion: 2015
Alcove Regency is centrally located, at one of the fastest developing regions of the city and lies in between Kolkata’s two main commercial hubs – Park Street, AJC Bose Road & Chowringhee on one side and Salt Lake Sector V on the other. The complex enjoys proximity to several key infrastructure projects, completed & coming up, as well as various vital civic amenities including Hospitals & Healthcare facilities, Educational Institutions, Malls & Multiplexes, Star Hotels –cum– Business Centres, Entertainment & Leisure Zones, Fine Dining & Food joints, and so on. Comprising two G+19 storied towers with premium 3 & 4 BHK apartments, some with private terraces and servant quarters, the complex comes complete with state-of-the-art security features and facilities like Swimming Pool at 1 st level, Community Hall, Gym, Indoor Games, and so on. Read More
ALCOVE BLOCK – 32
Type : Residential Location: Diamond City North, Jessore Road, Kolkata Saleable Area: 1.57 lakh Sq. Ft. Completion: 2016
One of the tallest residential buildings in North Kolkata, this G+17 storied building constitutes the final block of the landmark Diamond City North complex. A wide choice of 2 & 3 BHK apartments with adjoining Mall & Multiplex, on-site Temple, Residents’ Club housing Swimming Pool, Gym, Community Hall, Indoor Games, Cafeteria & other facilities, landscaped gardens, manicured lawns, water-bodies and importantly, easy approach to the International Airport, Railway Station as well as Metro stations, provide for all the convenience and comfort a home-buyer seeks. Read More
ALCOVE TOWER – 5
Type : Residential Location: Diamond City South, Tollygunge, Kolkata Saleable Area: 1.19 lakh Sq. Ft. Completion: 2017
The 5 th & final Tower of Diamond City South in partnership with PS Group, this B+G+21 storied tower is strategically positioned to offer a breathtaking view of the lush green 100-acres Tolly Club Golf Course. Housing premium 3 & 4 BHK air-conditioned apartments, the tower also offers a spectacular panoramic view of the entire Kolkata skyline. Hosting a number of state-of-the-art security features, air-conditioned floor lobbies, a well-provisioned Residents’ Club on the premises including Swimming Pool, Community Hall, Indoor games, Gym, Home Theatre, Library, Steam, Sauna & Jacuzzi together with huge open space exquisitely landscaped with greenery, amphitheatre, lake & fountain plus an enormous basement car parking area, Alcove Tower – 5 at Diamond City South ensures a living experience in tranquil surroundings, yet within easy reach of every vital civic amenity and convenience. Read More
Type : Residential Location: Chowringhee, Kolkata Saleable Area: 4.84 lakh Sq. Ft. Completion: 2019
A never before-never again iconic project – Eastern India’s Tallest – THE 42 is a 250 metres high residential tower coming up at the heart of the city of Kolkata, in the middle of its commercial nerve centre. Housing a single fully air-conditioned apartment* every floor, this address – now a talk of the town – offers a spectacular first-of-its-kind 360-degree view of the lush green Kolkata Maidan in front, the Victoria Memorial, the Royal Calcutta Turf Club, the Ganges with Howrah Bridge & Second Hoogly Bridge, Fort William, Shahid Minar, Eden Gardens, Esplanade, and Chowringhee, Kolkata’s most happening thoroughfare. Given the security features the project is designed to have, THE 42 is on the way of becoming the most secure building in the city. The site, located just off Park Street-Shakespeare Sarani-Camac Street-AJC Bose Road, is not only situated at the centre of the city’s prime commercial hub but also at a stone’s throw to countless lavish & popular options of entertainment & leisure, social Clubs, shopping, fine dining & Clubbing. Apart from being a joint undertaking by a consortium of 4 industry heavyweights (Mani Group, Salarpuria Sattva Group, Alcove Realty, & Diamond Group), the project has on board a number of international collaborators like, the globally acclaimed Architect Hafeez Contractor – Principal Architect, ACC (Arabian Construction Company) – Principal Civil Contractor, PIA, Thailand – Interior Designer, to name a few.
* Except 43rd to 50th floor, which have Simplex & Duplex options with different layouts.
THE 42 HIRA REGISTRATION NO: HIRA/P/KOL/2018/000021 Read More
Type : Residential Location: Christopher Road, Topsia, Kolkata Saleable Area: 4.93 lakh Sq. Ft. Completion: 2021
A joint undertaking with PS Group & Shyam Infra – leading names in their respective sectors – Flora Fountain lies at a site enjoying far-fetched locational advantages with multiple major infrastructure projects coming up & completed in the vicinity as well as several vital civic amenities available within easy reach. In addition, the area has been witnessing massive residential development with several high profile projects coming up. Much like Alcove Regency, Flora Fountain also les midway between the two prime commercial hubs of the city, both within minutes of reach. The project comprises G+24 storied Twin Towers – among the tallest in the vicinity – with a fascinating architecture comprising a contemporary elevation, nearly 350 units of multiple sizes and layouts – all 3 to 4 sides open and facing either South and/or waterbody, over 56,000 Sq. Ft. dedicated to recreation and amenities, large waterbodies with fountains, exquisite landscaping and much more. The towers rise through and are joined upto the 3 rd level by way of a huge Podium housing car parking across Ground, 1 st & 2 nd floors. The 3 rd floor housing Club facilities is 2-floor high, and the apartments effectively start from the 5 th floor all the way upto 24 th floor. FLORA FOUNTAIN HIRA REGISTRATION NO: HIRA/P/KOL/2018/000050 Read More
NEW KOLKATA – PRAYAG
Type : Residential Location: 449/A/2, G. T. Road, Serampore, Hoogly – 712202 Saleable Area: 9.81 lakh Sq. Ft. Completion: 2023
‘New Kolkata – Prayag’ is the first phase of the proposed Township ‘New Kolkata’ by Alcove Realty on G.T. Road, on the banks of the Ganges. A total of 1137 flats currently on offer, this project is designed to have its own Private Jetty with dedicated Ferry service as well as several state-of-the-art Amenities & Club facilities. The planned on-site Commercial / Retails block is designed to have a Multiplex, Food Court, Restaurant, Spa, Healthcare & Educational Facilities and much more. NEW KOLKATA PRAYAG HIRA REGISTRATION NO: HIRA/P/HOO/2018/000020